POA Launches Digital Billboard in Airlie Beach
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AIRLIE BEACH – POA has further strengthened the out-of-home advertising landscape in the Whitsundays with the launch of a brand-new digital billboard in Airlie Beach, built and installed late last year.

The premium digital site is strategically positioned along a key Airlie Beach route, delivering strong visibility for brands looking to connect with locals, commuters and the region’s high volume of visitors. With 16,340 vehicles passing the site each day, the billboard offers advertisers consistent exposure in a high-traffic environment.

Equipped with advanced digital display technology, the site enables dynamic, eye-catching creative and flexible scheduling, allowing brands to tailor their messaging throughout the day. This makes it an effective platform for long-term brand-building in one of Queensland’s most iconic tourism destinations.

Built for brands that want to own QLD, POA continues to expand its footprint in key regional markets, supporting local businesses and national advertisers with high-impact, locally built out-of-home solutions.

Bookings for advertising space on the new digital billboard are now open