Hervey Bay, with a population of almost 65,000, is fuelled by a thriving tourism industry.
Hervey Bay is home to a burgeoning local population of some 65,000+ residents and welcomes more than 1.4 million domestic and international visitors each year. Whether you’re a local business looking to increase reach and visibility, or an established national or international brand, Billboard Advertising in Hervey Bay is a powerful way to amplify reach and connect with a diverse audience in one of Queensland’s fastest-growing regions.

Hervey Bay
Demographics & Exposure
Hervey Bay has consistently proven its popularity as one of Australia’s top holiday destinations—it was ranked seventh in the Wotif 2022 Aussie Town of the Year Awards. For advertisers, the high volume of domestic and international visitors (estimated at 1.4 million) presents significant billboard advertising opportunities for various industries.
Digital Billboards in Hervey Bay
POA has one digital billboard for advertising in Hervey Bay. The 8 x 2.08m billboard is located on Main Street, which is inbound to Hervey Bay and displays an estimated 18,701 passengers daily.
Classic Billboard Advertising in Hervey Bay
POA offers traditional billboard advertising opportunities in Hervey Bay, including locations along Maryborough Road and Booral Road.
Billboard Site Locations in Hervey Bay
With 23 billboards across Hervey Bay, including digital signage on Main Street and classic billboards on Maryborough Road and Booral Road, outdoor advertising with POA helps brands of all shapes and sizes to engage with new and diverse audiences.
Popular, High-Traffic Billboard Locations in Hervey Bay
Digital Billboards in Hervey Bay


Situated directly across from Hervey Bay’s main shopping precinct and mere minutes from the Esplanade, this 24-hour digital is the key to capturing both local and tourist traffic.
Classic Billboards advertising in Hervey Bay




Opportunity to reach the traffic commuting between Hervey Bay and Maryborough

Reach the commuting traffic between Hervey Bay and Maryborough.

Excellent opportunity for Hervey Bay businesses to make an impact.
To enquire about this billboard, please send us your details.
Frequently Asked Questions
How long do I need to book the billboards for?
There is no set minimum or maximum duration for booking a billboard. Static billboards are booked in 4-week intervals, with most bookings lasting one, two, or three years. Digital billboards, on the other hand, do not require a physical change, so they can be reserved in week-long blocks.
Can you assist with creative for the billboards?
Yes, we have an in-house Graphic Design team that will collaborate with you directly to create a compelling and memorable billboard advertisement that aligns with your brand and your vision.
What are impressions?
Billboard impressions are a metric that refers to the number of people who see your ad and your billboard based on its location and prominence. Impressions are a useful metric that advertisers can use to gauge the exposure and advertising value of billboards.